Vail to get a branch of Denver Art Museum?

Developer who seeks to rebuild parking garage wants to add museum branch

Click to Enlarge Browse Vail Daily Photos A hotel, condos and timeshare would be above ground in a plan to redevelop the Lionshead parking structure. Parking, a bus station and a conference center would be below ground level. Special to the Daily/4240 Architecture Get News Feeds

Edward Stoner
Vail, CO Colorado
March 19, 2008

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VAIL, Colorado — The developer who wants to rebuild the Lionshead parking structure says he’s in talks to bring a branch of the Denver Art Museum to the proposed complex.

“I’ve been in direct communication with Lewis Sharp, the director of the Denver Art Museum, and we are collectively committed to coming up with a great program in Vail,” said Mark Masinter, a leader of the Open Hospitality Group/Hillwood Capital development group.

The developer has a $600 million plan to redevelop the Lionshead parking structure into a W hotel, a St. Regis Hotel, condos, timeshares, public parking, a bus station, a conference center, stores and restaurants.

A museum spokeswoman said officials talked to Masinter “briefly about a possible conversation in the future.”

“The Denver Art Museum leadership would be excited to explore the possibility of a relationship and have a conversation about a possible collaboration in Vail,” said spokeswoman Kristy Bassuener. “To date, the museum has not had that conversation with Mr. Masinter, and there no plans, general or concrete, about a collaboration in Vail.”

‘Intriguing idea’
Masinter presented the idea to bring a branch of the art museum to town at a meeting Tuesday with the Vail Town Council.

What could be built

The proposal for the Lionshead parking structure includes: • 1,689 public parking spaces. • A W hotel with 160 hotel rooms and 58 condos. • A St. Regis hotel with 80 hotel rooms, 72 condos and 25 timeshares. • About 90,000 square feet of retail space. • 37,000 square-foot conference center and “learning center.” • A new roundabout. • A new information center. • A bus station. The developer hopes to begin the project by 2010 and complete it by 2014.

Former councilman Kent Logan, a prominent art collector who, along with his wife, has pledged $60 million to the Denver museum, helped facilitate the conversation.

“Mark wanted to have a cultural component to his project, specifically in the visual area,” Logan said. “The Denver Art Museum seems like the natural partner, if they’re interested.”

The Vail Valley has rich offerings of performing arts at places like the Vilar Center and the Ford Amphitheater, but local visual-art offerings don’t measure up, Logan said.

And large museums like the Denver Art Museum have most of their work in storage at any given time, he said.

Other local arts advocates welcomed the prospect of the museum in Vail.

“I think it’s a very intriguing idea,” said Doe Browning, a member of Vail’s Art in Public Places board. “We don’t have a museum here.”

Masinter presented other, small changes to the plan. The W and St. Regis hotels swapped locations, more skier drop-off spaces were created, more retail space was added and the conference center moved to a different spot.

A developer who wants to redevelop the parking structure says it’s in talks with the Denver Art Museum to bring a branch to Vail as part of the proposed development. Special to the Daily/4240 Architecture Browse Vail Daily Photos

Vail Resorts holds trump card
The developer will return in the next couple of months to present a final plan to the council. If it approves the plan, the project will go to the town’s planning commission. It could return to the council again.

The 6.3-acre Lionshead parking structure was built in 1981 and has 1,150 spaces. It is owned by the town, but Vail Resorts holds a covenant that gives it the final say over whether the project would happen.

“I’m very concerned about the deed restriction being lifted,” said Councilman Farrow Hitt.

“They’ve given me no reason to believe that they would be in opposition to this,” Masinter said.

Vail Resorts CEO Rob Katz said Wednesday the company is considering the project as the town does, and would give final approval at the same time the town does.

“I think what we’ve said consistently is we will move in lockstep with the town of Vail through the approval process,” Katz said.

Katz said he sees value in the project’s potential improvements to the town but is concerned about having enough parking during and after construction. That includes making sure the project won’t stall after it starts, he said.

“Anytime you’re considering tearing down a parking lot that’s the lifeblood of a resort, we’re very concerned about it,” Katz said.

Also, Vail Resorts’ planned 800-space Ever Vail parking garage must be completed before the existing Lionshead parking structure can be torn down. Katz said he’s not sure when that project will be done.

Staff Writer Edward Stoner can be reached at 748-2929 or estoner@vaildaily.com.