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September 27, 2012
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Vail Valley Bizwatch: TV repair company makes house calls

Business name: Audio Video Service

Location: 23698 HIghway 24, Unit E-2, Meadow Mountain Business Center, Minturn.

Date Opened: 1990

Owner: Herbie Messerich

Contact info: 970-827-4123, germx1@gmail.com

What goods or services do you provide? I repair televisions and stereo equipment for residential and business and I still make house calls. Really, I make house calls.

What's new or exciting at your place? I think the choices that the customer has in today's TV and stereo market is exciting. I've had to keep up with all the new technology that has come out in the last couple of years which has kept me "on my toes."

What strategy do you use to differentiate your business from your competition? As I mentioned before, I do provide personalized in home service. I also provide reliable on-time service and warranty my work for 60 days.

What philosophy do you follow in dealing with your customers? What can your customers expect from you? I believe in treating my customers in the same manner that I would want to be treated. My customers will find me to be honest and efficient.

Tell us a little about your background, education and experience. My formal education was in the state of Iowa. Besides my regular public school education, I completed two years of technical school. I have 38 years of experience in the electronic service and repair business, with 34 of those years in this beautiful valley.

What is the most humorous thing that has happened at your business since you opened? I'll never forget this one time when I went to a customer's home to work on a broken TV. I took the back off the set and was surprised to find the inside of the TV filled with dog food that we assumed was put there by a mouse. The customer and I both laughed and took pictures of the dog food-filled TV set. I then proceeded to clean it out and repair the television.


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The VailDaily Updated Sep 27, 2012 03:49PM Published Sep 27, 2012 03:47PM Copyright 2012 The VailDaily. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.