Aspen skier visits down 7.6 percent
Aspen, CO Colorado
ASPEN, Colorado – Last winter’s skier visits at the four Aspen/Snowmass ski areas were down 7.6 percent from the 2007-08 season, the Aspen Skiing Co. said Thursday.
The resort recorded 1,364,056 visits by skiers and snowboarders in 2008-09, with Snowmass leading the way.
“We have been saying all season that we expected numbers to be down between five and 15 percent, said David Perry, senior vice president, in a press release. The fact that the resort finished on the lower end of that range is “good news,” he said.
Skier/snowboader visits at Snowmass for the winter totaled 733,579, followed by Aspen Mountain with 304,052, Aspen Highlands with 199,431 and Buttermilk with 126,976.
A skier visit, the standard measure in the ski industry, is one skier or snowboarder on the slopes for any part of a day.
Colorado Ski Country USA, a statewide trade association, is holding its annual meeting in Boulder, June 10-12. Final, statewide skier numbers are expected to be released during the session.
In March, Ski Country reported skier visits at its 22 member resorts were down by 5.8 percent compared to the prior season. Ski Country’s numbers, however, do not reflect four big players in the state’s ski industry. Vail Resorts pulled out of the trade group several years ago; the company operates Vail, Beaver Creek, Breckenridge and Keystone.
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