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Bizwatch: Residential Design Group

Daily Staff Report
Vail, CO, Colorado
Special to the DailyJeff Erickson
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Business name: Residential Design Group

Date opened: November, 2006

Owner: Jeff Erickson



Contact info: PO Box 2121, Gypsum, CO 81637. Phone numbers are 524-9894, studio, and 390-0580, mobile. My e-mail is resdesgroup@hotmail.com

What goods or services do you provide? We are a design/build studio providing residential design, consultation, construction and construction management. We create projects of all kinds and will work with anybody and any budget.



Projects include homes, additions, retreats, decks and terraces, basement build-outs, remodels, agricultural buildings, etc. Any project that one might like to do, from the first thought to the final realization, we can help develop it, design it and build it.

We offer consultation services to any design business or firm that may have stress on their staff and need to fulfill an obligation in a timely manner. Services include design from conceptual sketches and models, site and schematic planning to drafting of construction documents and 3-D modeling using the latest software.

General contracting and construction services are also available if desired, and we are increasingly looking for ways to provide alternative energy solutions to complement our commitment to design as a means to control energy costs.



What strategy do you use to differentiate your business from your competition? We apply a fresh approach to client, service and variety. And we do it at an affordable cost. Foremost is absolute attention to serving the client through every aspect of a project. Then, regardless of size, all projects go through a thorough, well-planned and careful process, from pre-design through completion, to achieve the desired result.

That’s where pricing comes in. Our fees will be among the lowest to be found when considering the level of our service, the quality of design and the quality of our approach. In addition, there will be no mark-ups on any additional product or service. That includes drawings, building materials, office supplies, mileage, or any reproducible materials, etc. We simply graciously ask to be compensated for our efforts.

What philosophy do you follow in dealing with your customers? What can your customers expect from you? We want our clients to be happy. When embarking on a project they expect to feel as good and excited at the conclusion as when they first decided to go through the process to fulfill a need, a desire or even a lifelong dream.

At times, maybe too often, clients start out with great expectations only to become frustrated and disappointed along the way, and sometimes, unfortunately, even disheartened and unfulfilled. And that comes at a considerable financial cost. We are changing that. We will work with the client closely to develop a project plan and fee that all parties are comfortable with. Then we will honor those decisions without any hidden fees or mark-ups.

The goal of every situation is for our clients to feel not only did they get their money’s worth, they got more than that and more importantly they feel happier and more excited than they did at the outset. We want the experience to be relaxed, enjoyable and fulfilling for all parties involved.

Tell us a little about your background, education and experience: It began when I was young and got a summer job hanging aluminum siding. Later I became a carpenter and learned how to build homes. I’ve been involved in just about every aspect of home construction from the foundation to the roof.

Through those years I realized I could build a better and more aesthetically pleasing building if I got further education. In 1991 I graduated from Tulane University School of Architecture with a Master of Architecture degree. After graduating I opened my own design/build business in northern Illinois, where I grew up. For the last 15 years I have worked in some wonderful firms in several states. Since 2001 I have worked in two exceptional firms in Eagle County that gave me the tools and solidified the skills necessary to open RDG.

What is the most humorous thing that has happened at your business since you opened? I have a Tonkinese cat who likes to hang out in the studio and keep me company. On occasion he will jump in my chair at the drawing table and appears to be looking over my drawings. His breed has the habit of letting you know their approval or disapproval of your work by being very vocal. I’m not entirely sure if he endorses my efforts, but I suspect as long as his food bowl is full he’ll continue to give me the nod of approval.


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