Business watch: Art Novell
Name of Business: Art NovellAddress: Crossroads of VailPhone: 479-5171 E-mail: firstname.lastname@example.orgDate opened: Aug. 5Owners: Mirela and Victor Van DykeWhat goods or services do you provide and what product lines or services do you offer?Contemporary fine glass and art from Romania and Lithuania.What strategy do you use to differentiate your business from your competition?The line of work we feature is new, refreshing and unique. The creative spirit bloomed and emerged strong once communism collapsed. The ideas, colors and shapes created are dazzling, and the contemporary works are being noticed both by the critics and art lovers over the world. Our featured artist, Ioan Nemtoi, created a piece for the Vatican. He has an ongoing exhibit in London at the McLaren Center, and had a piece selected by all judges at Corning Museum of Glass for Glass Review 2003. Remigijius Kriukas won second place in Seattle 2000, at the international convention of glass artists. Zeleznicov’s tapestries inspire and enchant the audience. We carry unique signature pieces, limited series and collections from each artist. We can also commission works from each artist that can enhance any decor, from a cozy residential living area to a corporate environment.We believe we complement the Vail art scene without directly competing with the other galleries.What philosophy do you follow in dealing with your customers?Our goal is to enhance the customer’s decor with pieces that carry history, beauty and value. We try to introduce the artists to American collectors and glass lovers in a friendly, knowledgeable environment. Each piece carries love, beauty and tradition. Tell us a little about your background and experience: I have always had a great admiration for art and beauty. I was fortunate to grow up in an artistic community. I also have the privilege of personally knowing all the artists we exhibit in our galleries. In my early 20s I emigrated to the U.S., and once communism collapsed in Romania I started an adoption agency in Wisconsin. We have placed over 300 Romanian orphans in U.S. homes. My clients always asked me to bring back from my frequent trips something for their “Romanian corner.” The renaissance of form and color in Romanian art made the pieces treasured by our clients every single time.Romania decided to ban international adoptions in 1997 and the moratorium became permanent. I’m still active on this painful issue. Over 50,000 children live in institutions while many families long to have a child in their homes. In 2000, my husband and I started to work on our first gallery in Kohler, Wisc. In 2004 we opened the Minneapolis gallery. My husband’s strong business background and experience helped my dream become a reality. What led you to start the business here?My mother is from Transylvania. The beauty and tranquility of the mountains always captivated me. We first came to Vail 10 years ago, when our oldest son started to ski. We came back every year and our love of the area grew stronger every time. As art lovers, Vail was always an attraction. Since the opening of our first gallery we knew that one day we will open a gallery in Vail as well. Vail-Beaver Creek are well-known for the art galleries. What is the most humorous thing that has happened since you started your business?Nothing quite humorous happened, but opening the gallery was a wonderful experience. My husband was on a business trip in Europe and my oldest son, Victor, came along to help me set up the gallery. Victor is 15 – maturity is the last thought that comes to mind thinking of him. But in Vail, he grew up and metamorphosed from a kid into a mature responsible person. Spending two weeks with him and working together closely was a unique experience, I will treasure for ever.Vail, Colorado
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