Daily expands election coverage on Web site
Newsprint is a finite resource. Bits and bytes, however, can go on forever. It’s with that in mind that the Vail Daily is offering expanded coverage of the 2004 election on its Web site, http://www.vaildaily.com. Users will be able to access an archive of local, state and national election coverage, learn more about local candidates on dedicated web pages, and get six-minute updates on results on Election Day.”We believe an informed electorate is essential in a democracy,” said Publisher Steve Pope.
Print space is limited, forcing reporters and editors to limit the amount of information that goes into the paper. On the Web, however, there is no limit on the amount of information that can fit, Pope said. “It’s a perfect example of how the Web can provide an extension of print coverage,” said Kent Roberg, the new media editor for Colorado Mountain News Media, the parent company for the Vail Daily. Use of the Daily’s Web site has increased over the past few years, no doubt fueled by ongoing interest in national stories such as the Kobe Bryant case. “Traffic”, or the number of visits to the Daily’s Web site, increased 300 percent when the Bryant story broke, Roberg said. But even as the case as ebbed and flowed, use of the Web site continues to increase, Pope said. He estimated that 55 percent of Web site users are local readers.
The election page already is set up. Users can find links to local, state and national issues, and a comprehensive list of stories on each of the local candidates. There also are links to candidates’ own Web sites, if they have them. A complete listing for all local candidates should be available on the Web site in the coming week, said Austin Richardson, the Daily’s Web editor.”We’d like to encourage all Vail Daily readers to check our online product for extended coverage and use it as a resource,” Richardson said. Staff Writer Tamara Miller can be reached at 949-0555, ext. 607, or firstname.lastname@example.org.