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Denver Post: In this job market, it’s all about networking

Douglas Brown
The Denver Post
(CM) Fe23stjob _CM01 University of Denver MBA student Alexandra West is the new face of job candidates who are networking and marketing their identity and name brand on the web. She was at the university on Monday, July 20, 2009. Cyrus McCrimmon, The Denver Post
ALL | THE DENVER POST

You spent hours on the resume, even longer on the cover letter. You fold the sheets of paper neatly, and slip them into an envelope. You painstakingly address it, thinking “Flawless penmanship is essential!”

And then you pray.

Good luck with that.

Getting a job is nothing like it was a decade ago, even five years ago. Mailing resumes and letters no longer is the key to the employment kingdom.

Now, it’s all about networking, both in person and online. The first thing you need is a good computer.

“Most of us already know our next employer, or we know the person who will lead us to the next employer,” said Karen Dowd, director of the Suitts Center for Career Services at the University of Denver’s Daniels College of Business. “What we have lost, certainly as of last fall, was the opportunity to just work on our present job. I think we’re always going to be on two tracks, working on our present job and building a foundation.”

For the rest of this Denver Post story: http://www.denverpost.com/theeconomy/ci_12893450


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