Sheika Gramshammer named 2021 Vail Valley Citizen of the Year |

Sheika Gramshammer named 2021 Vail Valley Citizen of the Year

Sheika Gramshammer and her husband, Pepi, shared the Vail Valley Citizen of the Year honor in 1989.
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For her dynamic and selfless contributions to the community, Sheika Gramshammer has been named the 2021 Vail Valley Citizen of the Year. The honor has been handed out since 1981 to deserving citizens who have provided broad support, vision, and leadership to the betterment of the community and its many nonprofit organizations.

Gramshammer was a co-recipient of the award with her husband Pepi in 1989, the year that she and her husband helped play an instrumental role in bringing the first of three Alpine World Ski Championships to Vail and Beaver Creek. In 1989, however, Sheika was just getting started. Since then she has provided philanthropic vision and community spirit enough for two lifetimes.

“Sheika is likely the most recognized and beloved person in our community,” said Mike Imhof, President of the Vail Valley Foundation, which administers the Vail Valley Citizen of the Year award. “Since she first arrived in Vail in the 1960s she has never stopped working to improve this community and the lives of those around her, whether that is bringing joy and a smile to their faces, or helping lift up the nonprofit organizations, and many international events, that make our community so unique.”

The award is typically celebrated at the annual Black Diamond Ball. This year’s Black Diamond Ball will be virtual and held on Feb. 11, 2021, and feature a toast to Sheika. Another celebratory event is being planned for summer 2021, with details to be determined.

The Black Diamond Ball itself is a continuation of Sheika’s “Crystal Ball,” which, from 1982-1998, raised more than $2 million for ski-related nonprofits and initiatives, including the U.S. Ski Team, Vail’s adaptive-skier program, Ski and Snowboard Club Vail, and the Vail Valley Foundation. As the event, and the valley, grew, the Crystal Ball became the Black Diamond Ball, the main fundraiser for the Vail Valley Foundation.

The Crystal Ball, and her work with Pepi to help secure Vail’s bid to host the Alpine World Ski Championships in 1989, 1999 and 2015, are only two aspects of Sheika’s uplifting contributions to the Vail Valley community. She has been a member of the board of directors for the Vail Valley Foundation since 2004, and has served on the Vail Dance Festival Committee since the event began. She was also an early supporter and continues to be a board member for the Betty Ford Alpine Gardens.

The Black Diamond Ball itself is a continuation of Sheika’s “Crystal Ball,” which, from 1982-1998, raised more than $2 million for ski-related nonprofits and initiatives, including the U.S. Ski Team, Vail’s adaptive-skier program, Ski and Snowboard Club Vail, and the Vail Valley Foundation.
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“One can find Sheika’s imprint on so many aspects of the Vail Dance Festival,” said Sarah Johnson, senior vice president of philanthropy for the Vail Valley Foundation, which hosts the Vail Dance Festival each summer. “She became instant friends with so many of the international dancers, choreographers, and instructors who came here for the first year of the festival, and I think she is a big reason why so many of them wanted to return again and again.”

Sheika has also been a generous contributor to Vail Health, a legacy that goes back to the 1960s. She organized a fundraiser at Big Horn to help the hospital purchase an infant incubator in 1968 for Vail’s growing population. She also helped raise money for a proper ambulance since, in Vail’s earliest days, a station wagon was being used for that purpose.

Sheika was the Gerald R. Ford Amphitheater’s first and biggest fan: She and Pepi supported the venue during its original construction. Sheika has been an avid patron ever since.

The Gramshammers and the Fords look on at 1989 Alpine World Ski Championships. Pepi and Sheika Gramshammer played an instrumental role in bringing the first of three world championships to Vail and Beaver Creek.
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A living legend

Take a stroll down Bridge Street today, and it may be difficult to picture what it looked like when Sheika Gramshammer first came to Vail from New York (by way of Aspen) in the early 1960s. Only a few new buildings dotted the unpaved edges of Bridge Street, and very few had heard of the nascent town and ski resort.

There was no certainty of success in 1964, when she and her new husband, Austrian ski racer Pepi Gramshammer, first opened the Gasthof Gramshammer. It would be many years before the resort would gain international fame as home to some of the best skiing, and some of the most welcoming people, in the world; and the Gramshammer hotel, restaurant, and ski shop would become cornerstones of the Vail Village.

These are Vail Pioneers and investors Dick and Christy Hill, Pepi and Sheika Gramshammer, and Larry and Marge Burdick.
Peter Runyon/Vail Resorts

“On our first day open, we had Howard Head and Clay Freeman as guest. They helped us organize the furniture, and carry the mattresses up to the rooms,” Sheika said. “That’s how things were in early Vail.”

Small towns take on the personality of their people, and Sheika’s fun, outgoing, and ebullient personality is one of the reasons why the town gained early fame. Her name and her family have become synonymous with Vail Village and Bridge Street.

Her life and story have become the stuff of legend, filled with encounters with celebrities and heads of state, chronicled in books and newspaper articles in mountain communities from here to Austria, where she was born and lived her early life. She later worked as a model in Paris and immigrated to Las Vegas in 1959 as a performer.

Sheika and Pepi Gramshammer.
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She headed to Aspen to visit her friend Barbara, and to learn to ski.

“And then I got stuck,” she said.

Her show in Las Vegas featured the Rat Pack: Frank Sinatra, Dean Martin, Sammy Davis Jr., Joey Bishop, and Peter Lawford. Her show was part of the opening act, but was later moved back to Paris. Sheika wanted to stay in the U.S., so Sinatra signed her contract and Conrad Hilton signed her green card.

She landed work as a model in New York for some of the world’s most elite labels.

Once in Aspen, she met her late husband, Pepi, while he was training for a ski race there. He helped her navigate Ajax Mountain (she had never skied before) and the pair soon fell in love. Sheika once said of her late husband, “He was like Rocky Mountain water – clear, honest, beautiful.”

Together they opened the Gastof Gramshammer in 1964, but Pepi was still racing and on the road much of the time. Sheika said she knew very little about running a “house of guests,” but drove back and forth to business school in Denver to begin to learn.

The Gastof Gramshammer opened in 1964 and has been a Vail institution for nearly six decades. Its signature dining deck is one of Vail’s most iconic settings where the ambiance of the village comes alive year-round.
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Daughters Kira and Sheika were born and raised in Vail and are also currently involved in helping to run the family business. The property completed a significant remodel in 2016 that included expansion of the bar and renovation of the guest rooms. Their signature dining deck is one of Vail’s most iconic settings where the ambiance of the village comes alive year-round, especially in the summer when Sheika’s flower boxes are in full bloom, a tradition she began years ago that inspired the town and other businesses to take part.

Gramshammer joins a venerable list of previous recipients of the award:

Previous Vail Valley Citizen of the Year honorees

  • 1981: Peter Abuisi
  • 1982: E.B. Chester
  • 1983: Jack Crosby
  • 1984: President Gerald R. Ford
  • 1985: Harry Frampton
  • 1986: Helen Fritch
  • 1987: George Gillett
  • 1988: Merv Lapin
  • 1989: Sheika and Pepi Gramshammer
  • 1990: Paul Johnston (and Gerald R. Ford)
  • 1991: Kent Rose (and Phil and Jane Smiley)
  • 1992: Rod Slifer (and John Galvin), Mike Kloser-Athletics, Patricia Herrington-Arts & Culture, Nick Seaver-Education***
  • 1993: Dr. Richard Steadman (and Winton and Carolyn Blount), Bib Isbell-Athletics, Helen Fritch-Arts and Culture, Jerry Santoro-Education***
  • 1994: John Garnsey (and Bob Brotman), Kara Heide-Athletics, John Giovando-Arts & Culture, Jim Himmes-Education***
  • 1995: John Horan-Kates (and Brian Nolan), John Rammuno-Athletics, Marilyn McCray-Arts & Culture, Susie Davis-Education***
  • 1996: Vi and Byron Brown (and John Boll)
  • 1997: Gil Giordano (and Alison Knapp)
  • 1998: Barbara Treat (and Craig Tuber)
  • 1999: Judy Alexander
  • 2000: Pete Seibert (and Peter May)
  • 2001: Mary Louise Shaw (and Vince Cook)
  • 2002: Gerald Gallegos (and Michael Balk)
  • 2003: Cathy & Howard Stone (and Suzy and Jim Donohue)
  • 2004: Oscar Tang (and Susan and Harry Frampton)
  • 2005: Diana Donovan
  • 2006: Chupa Nelson
  • 2007: Erik & Kathy Borgen
  • 2008: Jack Eck
  • 2009: Beth Slifer
  • 2010: Martha Head
  • 2013: Ann Smead
  • 2014: Amy and Steve Coyer
  • 2015: Pat and Pete Frechette
  • 2016: Mary Sue & Mike Shannon
  • 2017: Jay Precourt
  • 2019: Betsy and George Wiegers
  • 2020: Donna Giordano

*In 2018 the award dates shifted to reflect the new dates of the Black Diamond Ball, where the sward is presented each year.

** From 1990 – 2005 the Beaver Creek Citizen of the Year Award was awarded as an integrated aspect of the Vail Valley Citizen of the Year Award. Beaver Creek recipient indicated by parenthesis.

*** Indicates the three annual recipients of the Hornblower Award, given from 1992-95

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