Edwards Pad the Bra event raises $62K for 3D mammography | VailDaily.com

Edwards Pad the Bra event raises $62K for 3D mammography

Daily staff report
Vail Valley Scenery
Trudo Letschert, Jane Wilner and Jim Locke.
Special to the Daily |

EDWARDS — Pad the Bra 2013, a decade-long tradition for the ladies of Cordillera, wasn’t your standard fundraiser. The event, which is held at a different Cordillera home each year, hosted 200 people and auctioned off a wine and golf vacation in picturesque Salta, Argentina, a private evening with the Fabulous Femmes, dinner at the Lake Creek home of local favorite’s Jack and Kathleen Eck and a one week penthouse trip to the Argentinian Gold Coast, among other fabulous prizes. The 10th annual Pad the Bra raised $62,000 for 3D mammography at the Sonnenalp Breast Center and Shaw Regional Cancer Center.

“We have all been touched by family and friends with breast cancer and we continue the fight in their honor,” said Pad the Bra co-founder Margie Kyte.

But what did the ladies of Cordillera do to celebrate their 10th year of Pad the Bra? They threw an even bigger pink party! This year’s record-breaking guest list enjoyed a private performance from the Fabulous Femmes, an enhanced auction and donned their best pink outfits and accessories. The ladies of Cordillera didn’t hold back with their generosity, either.

In fact, the $62,000 raised at the 2013 Pad the Bra will go toward the purchase and installation of the Sonnenalp Breast Center at Shaw Regional Cancer Center’s new 3D mammography machine. 3D mammography is an extraordinary technology that lets doctor see breast tissue in a way never before possible. 3D mammography is an exciting advancement in breast cancer detection in over 30 years, showing breast tissue in very thin, clear layers — like pages in a book. This level of clarity makes it hard for breast cancer to hide — saving lives and reducing the need for follow-up imaging. Sonnenalp is the only breast center in Colorado to offer 3D mammography with breast density software.

“As cancer diagnostics evolve and get better, so does Shaw Regional Cancer Center,” said Peggy Carey, vice president of oncology at Shaw. “We continually take steps to make sure the patients at Shaw are getting the best diagnostics possible, and the 3D mammography machine is a prime example of that. It will save lives in our community through early detection.”

Pad the Bra’s Evolution

The event began in 2003 when Margie Kyte and Sue Talucci decided to have a cocktail party to rival the charity poker tournament the men of Cordillera were doing. The first event raised $3,000 and had 25 ladies in attendance. The following year, Kyte and Talucci’s neighbors asked to come and the event increased to 75 attendees, raised $15,000 and they added the silent auction. Year after year the event grew, raising 10 to 12 thousand more each year and rotating among different host houses in the Cordillera area. During the past 10 years of Pad the Bra, the ladies of Cordillera have raised and donated more than half a million dollars for Shaw Regional Cancer Center and breast cancer patients.

“It’s amazing to think Margie Kyte and Sue Talucci started Pad the Bra from a bridge game and it has grown into a major fundraiser for Shaw and Jack’s Place,” said Lissa Tyler, Pad the Bra coordinator and Shaw Outreach Team board member. “Pad the bra is a celebration and a very fun way to honor our sisters, mothers and daughters who have battled breast cancer, and hopefully the funds we raise can help other women avoid the battle.”

Shaw Regional Cancer Center has proudly served the cancer diagnosis and treatment needs to Eagle County and the surrounding areas for more than 12 years.

The cancer center was made possible by a donation from Hal and Mary Louise Shaw.

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