Marketing workshop for aspiring authors coming to Edwards
August 22, 2012
Local and regional authors from small and independent publishers are invited to gather at The Bookworm of Edwards Friday for an introductory workshop dedicated to the various aspects of book selling, with an emphasis on marketing techniques and how to be your own publicity department.
With the growing number of local, independent authors visiting the Bookworm each year, event planner Kelli Kostroski worked to form a panel of experts in a structured workshop setting.
“The community loves books by local authors and we are always looking for ways to educate writers, support sales and share experiences with up-and-coming and seasoned authors,” Kostroski said.
Bookworm co-owner and book buyer, Nicole Magistro, will speak about getting independent publications onto the shelves of bookstores and consignment arrangements; local author of “Scones and Sensibility” Lindsay Eland will present tips about selling books through public speaking; and Sue Leonard, owner of Cornerstone Fulfillment Service, LLC, a company specializing in e-commerce and e-marketing, will focus on marketing publications over the internet.