Taste of Vail returns for its 34th year, bigger and better than ever

Zach Mahone/Courtesy photo
The annual Taste of Vail kicks off on Wednesday with a signature event and a new addition to the schedule to celebrate the food and wine festival’s 34th year. The Debut of Rosé ushers in the masses who have come from near and far to try out the just-released 2024 rosés and explore over 100 rosé varietals. Taste of Vail also added an Opening Celebration Dinner to get the festivities going at the Sonnenalp Vail.
The big thing to note about the Debut of Rosé is the location change. This year, the event will be held at Donovan Pavilion.
“We’re especially excited about our new location at Donovan Pavilion, which beautifully highlights the charm of Vail with its surrounding mountain views and natural light,” said Angela Mueller, executive director of Taste of Vail. “It’s the perfect setting to sip, savor, and celebrate the start of Taste of Vail.”
Festival goers will sip on Mediterranean-style wines that range from semi-sweet to bone dry while sampling delicious bites from restaurants like Mountain Fish House, Grill on the Gore, Blue Moose Pizza, Dang Sweets and more.

The Debut of Rosé runs from 3-6 p.m. To get to the Donovan Pavilion, Epic Mountain Express will pick up guests at the Vail Village parking structure at 2:45 p.m., then head to The Hythe, and return guests at 6 p.m. Shuttles will be running from every hotel that offers shuttle service. The town of Vail’s free bus system is also an easy way to get around town.

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The Debut of Rosé is part of the Taste of Vail Signature Pass, which also provides access to the Après Tasting in the Streets on Thursday, the Mountaintop Tasting on Friday, and the Grand Tasting on Saturday. There is a VIP Experience you can purchase for the Debut of Rosé and the Après Tasting in the Streets.

“Guests can elevate their evening with the VIP Rosé Experience, offering a curated culinary tasting, specialty wines and handcrafted cocktails — including the always-loved Siete Leguas Ranch Water and Aperol Spritz,” Mueller said. “Enjoy access to a comfortable space to relax and take in the scene. As a VIP guest, you’ll also receive an exclusive VIP gift bag that celebrates the spirit of Taste of Vail and is a little something special to remember the experience.”
The Opening Celebration dinner at The Sonnenalp Hotel in Vail is sold out on Wednesday, but you can still check into the dinner at Mirabelle Restaurant at Beaver Creek. Belgian Master Chef Daniel Joly is hosting an intimate, four-course dinner paired with Innumero Wines in collaboration with Coquerel Wines of Napa Valley at 6:30 p.m.
For tickets and more information, go to TasteofVail.com.