Vail Chamber eager to work in 2008 | VailDaily.com
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Vail Chamber eager to work in 2008

Lourdes FerzaccaVail, CO, Colorado

The Vail Chamber & Business Association has become more and more successful each year, and 2007 was another year of great progress in serving the community in the most effective and beneficial way possible.New is the Vail Chamber-produced cookbook, Vail Cooks…for you! which is being very well received, holding the number-two spot on Verbatims bestseller list. Looking forward to 2008, the Vail Chamber would like to continue the work of producing beneficial programs and events to the Vail community. There are several programs that have become staples of what the Vail Chamber & Business Association is all about. The Turn It Up! Program celebrated its 13th year in 2007. The valley-wide customer service classes contribute to Vail being one of the top ski resorts in the world and keep people from all over the world coming back. This class represents an essential partnership with Vail Resorts and its customer service strategies. New this year was an additional luncheon class directed toward owners and managers and led by Bill Jensen, who discussed his 2 percent and plus one customer service strategies.Piggybacking off the Turn It Up! Program is the Premier Impressions Program, which rewards employees who contribute Excellence in Customer Service. Throughout the winter season, Vail employees can be nominated by guests, residents and fellow employees to become eligible to receive a $50 Vail Gift Card. Nominees who truly went above and beyond are awarded with a Vail Gift Card and also receive an invitation to an end of the season party, where they have a chance to win fabulous prizes, including vacation getaways and even a $5,000 cash prize.Over the past six years, community participation has increased every season and Premier Impressions has become an invaluable customer service incentive program for Vail employees.The Vail Chamber assisted in some interesting endeavors in 2007. The first annual BBQ Bonanza on Bridge Street was in June and 17 restaurants participated, selling a variety of barbecue food options in the Vail Village. The event also included western-themed activities such as panning for gold, a rodeo roper, face painting, fly-casting, and a kids crafts area. There also was live entertainment that included the Eagle County-based country band Airborn, as well as Denver based band The Knew. Besides producing its own events, the Vail Chamber also helped produce Vails Pioneer Weekend in September. This event offered the opportunity for Vail locals to reminisce about the town as it was 45 years ago and an opportunity to contemplate its future. The Vail Chamber worked with the Vail business community to offer discounts for this special occasion. In addition, the Chamber acted as coordinator and reservations headquarters for the International Ski History Association, which held its event in Vail in January. The Chamber also takes the lead in representing the businesses communitys concerns at various town meetings and committees. The Chamber also co-sponsored a discussion with Colorado Department of Transportation regarding its 2008 construction plans for Interstate 70. Future meetings will be scheduled but strides have already been made to improve on last summers work practices. Vail Chamber Monthly Membership Meetings, on the second Tuesday of every month, are a great chance to get involved in events and issues going on in the community. It is a chance to meet other business owners, managers and employees to discuss developments in town policy, such as sign codes and housing. The Chamber provides monthly speakers representing leaders in the community at both the local and state level. In 2007, presentations were made by Bill Jensen, president of Vail Resorts, Rob Katz, CEO of Vail Resorts, Steve Gall, publisher of the Vail Daily, Greg Repetti, CEO of the Vail Valley Medical Center, Mike May, House Minority Leader and Dan Gibbs, State Senator. Coming in February will be Chris Jarnot and John Garnsey in March.Weve been busy, and theres even more to come in 2008.Lourdes Ferzacca is president of the Vail Chamber & Business Association Board of Directors.


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