Vail Resorts lands on magazines top 100 list | VailDaily.com

Vail Resorts lands on magazines top 100 list

Vail Daily staff reportnewsroom@vaildaily.comVail, CO Colorado

VAIL, Colorado CIO magazine a publication about the information technology business has put Vail Resorts on its top 100 list for 2009. The 22nd annual award program recognizes organizations around the world that exemplify the highest level of operational and strategic excellence in information technology.This years CIO 100 awards draws well-deserved attention to companies that are both innovating and creating business value with (information technology) despite the economic downturn, said Maryfran Johnson, Editor in Chief of CIO magazine & Events.Vail Resorts, the nations premier mountain resort operator, implemented a new ski pass system recognition program this past ski season to improve guest service by allowing pass holders to board lifts without physically presenting a pass. Hand-held computers scanned the passes which had RFID, or remote recognition technology through clothing, eliminating hassles with winter gear in order to board a ski lift. Additionally, fixed readers and overhead antennas mounted at lifts are also able to recognize pass holders. The use of RFID-enabled passes has also reduced fraudulent use of passes.Our new RFID-enabled ski pass program exemplifies our ongoing commitment to creating exceptional experiences for our guests, said Robert Urwiler, Chief Information Officer of Vail Resorts. We are honored to have been recognized for this innovative program.Complete coverage of the 2009 CIO 100 awards is now on http://www.cio.com.