Vail store to host shawl and scarf party |

Vail store to host shawl and scarf party

Daily staff report
Vail, CO Colorado

VAIL, Colorado – DUE Luca Bruno will host its first shawl and scarf party Saturday from 1 to 5 p.m. in the Vail Village store. With the temperatures getting colder its the perfect time to bring out the scarves.

Teaching people how to wear a scarf will be one of the primary missions of the shawl party. While it is more common to see people wearing scarves these days, how to wear them is still a mystery for many. A shawl expert will be on hand to show a variety of ways to wear the different shaped and sized scarves.

“I know about four ways to wear a scarf,” said Jenn Bruno, co-owner of DUE. “Apparently, there are at least a dozen more that are easy to remember. We hope this party helps our customers to find new and exciting ways to wear a scarf and really have fun with new looks.”

This year DUE carries Scialle fine shawls. Scialle, which means scarf in Italian, is a Colorado company that imports scarves from Italy. The fabrics and design aesthetic of Italy guarantee the finest products available.

A scarf is an easy way to update a wardrobe. Whether it’s worn as outer wear only or incorporated into an outfit, it’s an inexpensive way to transform a look. But it is one of the great fashion mysteries. Unlike European cultures, where scarves are an integral part of fashion, in the United States, women are not as confident about how to wear them.

Jan Cuddehe, owner of Scialle, has made teaching women about scarves a personal mission. Over the years she has hosted numerous “shawl parties” to help women brighten and finish any outfit. She is excited about reaching out to Vail’s visitors and residents.

“Although many American women are proficient in wearing a shawl, many feel like they need a little training,” Cuddehe said. “This is because our mothers did not model shawls for us as in other countries.”

Cuddehe will bring in a wide selection of scarves from Italy as well as India and Mongolia for the event.

“Whether you are looking for a traditional scarf or something more contemporary, there will something to fit all tastes,” Bruno said.

All scarves and shawls will be 10 percent off during the event. Cookies and hot cider will be served. Call 970-476-1667 to learn more.

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