Vail Valley: Are you ready for the fourth-quarter push? |

Vail Valley: Are you ready for the fourth-quarter push?

It’s that time of year again, the season in business where companies and individuals are gearing up for a fourth quarter push to finish the year ahead of their fiscal plans. Many will put in the extra effort, additional hours, and go hard toward the finish line so this season, and their year, as strong as possible.

It’s the time of year when some of us start to look forward to putting our golf clubs down while trying to forget those bad scores and terrible shots and yet remember those few great drives, chips, and putts that will bring us back to the links again next year. We do so in anticipation of the ski season that awaits us. I know it’s still early, but I have to tell you I am really looking forward to getting on the hill this year.

SKI and Snowboarder Magazines have come into the house, many of the local shops have great deals on equipment and clothing going on, the mornings are getting chilly, there is snow on the peaks, the season passes have been purchased and the ski season will be here before we know it.

What about your personal season? Is it your season to find a new job or career? Is it the season of better grades? Maybe it’s your season to get back to the gym before the holidays. Is it the season of renewing lost or troubled relationships? Is this the season, the year that you will exceed the goals and expectations you have set for your business? The answer to all of these and more is yes, because no matter where you are right now, this is your season.

And the best news of all is that you can determine how you start, improve, or finish your season. So if you have just started on the pursuit of a worthy goal you have time to plan, prepare, and define how you will get there. If you are feeling like you are in mid-season and need a boost, dig in and rekindle that passion, purpose, hope, and energy around what is important in your life.

And if you feel like it has been a long year and season and you are anxiously awaiting next year or season, you have to take Zig Ziglar’s advice and “get over your bad case of stinkin’ thinkin’ and give yourself a check-up from the neck up” because it is your season and no one else’s to finish, and finish well.

It’s your season. Your triumphs will propel you to go even farther and higher while your opportunities to overcome challenges and obstacles will await your effort. Either way, I would love to hear all about it at and let’s make it a better than good season.

Michael Norton is a strategic consultant, business and personal coach and motivational speaker, and CEO of He writes a weekly motivational column for the Vail Daily.

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