Vail Valley Bizwatch: Mountain Craft Cabinetry |

Vail Valley Bizwatch: Mountain Craft Cabinetry

Daily Staff Report
Vail, CO, Colorado
Special to the DailyBob and Anne Norman have owned Mountain Craft Cabinetry for 14 years.

Business name: Mountain Craft Cabinetry, LLC.

Location: Vail.

Date opened: Sept. 10, 1996.

Owners: Bob and Anne Norman.

Contact info: Call 970-479- 0118, or e-mail You can find us on line at www.

What goods or services do you provide? Mountain Craft Cabinetry, LLC was founded in 1996 by Bob and Anne Norman. Our emphasis is cabinetry/design, but we have excellent suppliers for countertops, appliances and hardware. With a cumulative 30 years of experience in cabinetry, we have developed a roster of suppliers and installers that provide us with competitive prices for quality products and services.

In our 14 years of doing business in the Vail Valley we have designed and supplied cabinetry for more than 600 homes and 4,000 condos here in Colorado as well as nationwide. We have been fortunate to work with the largest and most well respected developers, contractors, architects and designers in the state. Due to the volume of our business, we are able to secure pricing that we pass on to our clients. This gives us an advantage over our competitors.

What’s new or exciting at your place? All three of our major suppliers are now offering exceptional promotions with the best pricing we have seen in our years in business. Now is an excellent time to take advantage of these prices before the economy rebounds and the deals are no longer offered. In addition to the promotions, new products are being developed in all of our lines that allow our clients the most beautiful new looks available.

What strategy do you use to differentiate your business from your competition? The difference with Mountain Craft Cabinetry is that our business is dealer direct. We don’t have a showroom that our clients have to pay for. Our overhead is low and our volume of business is high. Consequently, our clients get the lowest costs for quality products.

What philosophy do you follow in dealing with your customers? What can your customers expect from you? We go to our clients and spend as much time as necessary with them to assure that we design and deliver dream kitchens, baths, built-ins, closets and more. Our hands-on approach and our commitment to continually seek to improve our services has kept our clients coming back for 14 years. We work hard to solve any issues that may occur and have learned that the better we manage a job from production to install, the happier everyone is.

Tell us a little about your background, education and experience: We are a married couple who share six children, five of whom are married, one is still in college and in addition, we have five grandchildren. We are often referred to as the Brady Bunch. We love working together and adore our family.

We feel blessed to have called the Vail Valley home for 20 years and have enjoyed raising our kids in the mountains. We love the outdoors and try to instill that passion in our kids and grandkids. We already have the grandkids learning to ski and hope to pass on the joy of the sport to them all.

Our fathers are both architects and contractors. Anne’s grandfather developed Matterhorn Village in west Vail back in 1965, so construction has been a family business for both of us.

Bob graduated from the University of Colorado in Boulder with a degree in business, and Anne is an alumni of the University of Texas in Austin.

What is the most humorous thing that has happened at your business since you opened? The most humorous thing for us over the years has been the reactions we get from our clients as they meet each of our six kids, who have worked in every aspect of our business. After they’ve met a few, they give up on trying to remember names and just laugh. While each of the kids have moved on to their own careers, they have been able to gain experience through hard work over the years with us.

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