Vail Valley Bizwatch: Personalized Motorcycle Services
Vail, CO, Colorado
Business name: Personalized Motorcycle Services.
Location: Eagle Vail Industrial Park, U.S. Highway 6, near and sort of behind the NAPA store.
Date opened: June 2003.
Owner: Bob Bailey.
What goods or services do you provide? American-made V-twin high-performance motorcycle parts and service.
What’s new or exciting at your place? This season we will have a full complement of personnel including factory trained technicians and an experienced service writer. We’re also trying to put together some informal Sunday rides from the Route 6 Cafe this summer. We need to ride, too!
What strategy do you use to differentiate your business from your competition? The strategy that differentiates Personalized Motorcycle Services from others is our focus on performance tuning. As Eagle County’s only authorized Power Commander Tuning Center, we have sophisticated diagnostic equipment which allows us to perform unique services.
What philosophy do you follow in dealing with your customers? What can your customers expect from you? Our philosophy with customers is to make every effort to exceed their expectations. We also give each customer the personal attention to make their repairs as simple as possible.
We make their bikes look prettier, run faster and turn more heads than they ever expect.
Tell us a little about your background, education and experience: Our technical team has over 102 years of combined motorcycle riding experience and have been operating motorcycle related businesses for 14 years including four years with a Harley-Davidson dealership and MMI Certifications.
What is the most humorous thing that has happened at your business since you opened? Practical jokes abound in a bike shop. One of our technicians bought a new Harley-Davidson 1200 Sportster early one season. The first day he rode to work he made the mistake of leaving his new baby out of his sight. A shiny new bolt and a large amount of motor oil were left in a puddle under the new bike. Upon returning to the scene, we witnessed all levels of anguish, profanity and threats of bodily harm. We were roaring with laughter.