Vail Valley Bizwatch: Western Fireplace Supply |

Vail Valley Bizwatch: Western Fireplace Supply

Daily Staff ReportNewsroom@vaildaily.comVail, CO, Colorado

Business Name: Western Fireplace Supply.Date Opened: The business opened in 1983 in Colorado Springs. The Avon branch opened in 2006.Manager: Mike McClure.Contact Info:Phone: 970-827-9623.Web: goods or services do you provide? Western Fireplace Supply is Colorado’s largest provider of fireplace and stove installations and service. We represent the most respected manufacturers in the industry; Heat & Glo, Lopi, and Fireplace Xtrordinair. We have more than 36 years of experience with safe, reliable installations.What’s new or exciting at your place? Fireplace and stove manufacturers are constantly improving their products in terms of realism, style, and efficiency. Most people believe that our gas units are actually wood-burning as the flames and logs appear so real. Wood and pellet burners have become so efficient and clean-burning that the federal government is now offering a 30 percent tax credit for qualifying homeowners on certain products.What strategy do you use to differentiate your business from your competition? We stand 100 percent behind the safe, reliable installation and operation of all of our products, and our knowledgeable staff who can help customers choose the product that best fits their style, heating needs, and budget. What philosophy do you follow in dealing with your customers? What can your customers expect from you? We offer a complete customer satisfaction guarantee on all installations and service that we provide. Our prices are competitive, detailed, and fully disclosed so there are no surprises. Our customers can expect us to obtain all necessary permits, show up as scheduled, clean up after installation, follow-up to assure compliance with building inspection requirements, and perform final trim-out and safety assurance at the customer’s convenience.Our customers can also expect that we will always be here when they need us. As the state’s largest fireplace company representing the country’s strongest manufacturers, we will be able to provide parts and service whenever needed in the future.Tell us a little about your background, education, and experience: After being laid off by a struggling biotech firm several years ago, I bought a retail fireplace store in Boulder. Most of the products I sold at retail were provided by Western Fireplace Supply. I know first-hand how well this company treats its customers after having been one for about 13 years. Upon selling my business about a year ago I jumped at the offer to join such a great company and hope to be able to help continue their success.

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