Vail’s Premier Impressions program now in full swing |

Vail’s Premier Impressions program now in full swing

Rich tenBraakVail, CO, Colorado

The ski season has finally begun! The snow is falling, people are coming to our mountain, and crowds are filling up the hotels, the streets and the restaurants in the villages. The New Year is upon us and we are looking forward to the best one yet.During the busy winter season, more than 1.6 million people will visit Vail transforming our small mountain town into one of the world’s top ski resorts. What makes Vail stand out above the rest is our great customer service. Again this year the Vail Chamber & Business Association has partnered with Vail Resorts and the town of Vail for Premier Impressions. Premier Impressions is a way to reward any employee who works in Vail and who provides great customer service and memorable experiences for our visitors. Premier Impressions has been a successful employee rewards program supported by the Vail business community for many years. Thousands of employees from all over the world come to Vail during the winter months to have fun, work and provide guests with outstanding service. Retail, dining, lodging and hospitality services are key components in the overall Vail experience. These employees work hard in each of these areas to make the visitors have an enjoyable and unforgettable visit, and we hope that this experience has the guests coming back year after year.Any employee working in Vail can be nominated and nominations can be from guests, supervisors, business owners or residents. Recipients will be chosen monthly through the ski season and rewarded with a gift certificate. Along with the gift certificate, each winner will also receive an invitation to the Premier Impressions end-of-season party, which will have even bigger prizes and drawings for cash prizes. For more information please contact the Vail Chamber offices at 970-477-0075 or Vail Chamber & Business Association is the leading business advocacy group in Vail and is a communications outlet for businesses that want to have a voice in community affairs. If you are interested in finding out more about the Vail Chamber and what it has to offer, please contact us at 970-477-0075 or email Based in Vail Village, our office is located in the transportation center and our doors are open Monday through Friday from 9 am to 5 pm. Stop by and say hello!Richard tenBraak is executive director of the Vail Chamber & Business Association.

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