VR headquarters to move to Broomfield | VailDaily.com
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VR headquarters to move to Broomfield

Special to the DailyThis building in the Interlocken area of Broomfield will house the new headquarters of Vail Resorts by mid-summer.
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AVON ” Vail Resorts plans to move its corporate headquarters to an office building in Broomfield near the Flatiron Crossing Mall, chief executive Rob Katz told employees Monday.

“It’s got some very nice mountain views,” Katz said Tuesday.

The 10-story building is in the Interlocken area, just off of Highway 36. It is 15 miles from Denver and 10 miles from Boulder.



“Some (employees) are going to be moving into Boulder and some are going to be moving into Denver,” Katz said. “The biggest piece of feedback that I had heard was that people wanted to have the option to live in Boulder.”

Katz has lived in Boulder since 2002, but that didn’t factor into the decision on where to move the headquarters, he said.



On his first day as chief executive officer on Feb. 28, Katz announced that the company would move its corporate headquarters from Avon to the Denver metro area. Katz cited lower occupancy rates, better recruiting opportunities and better access to the company’s properties when he announced the move. About 100 employees will be affected by the move, which is scheduled to be completed by the end of July, Katz said.

Vail Resorts signed a nonbinding agreement and must still finalize the lease, Katz said. The company plans to occupy the 10th floor ” the top floor ” as well as parts of the ninth and first floors.

“The new location will offer a substantial savings in rent expense,” he wrote in the e-mail to employees.



Katz said the company hasn’t hammered out the details of when employees must decide if they are going to move with the company.

“We’re going to give people a chance (to decide),” he said. “Obviously, people have already had chance to sit and digest, and then we’ll give people another opportunity after we release (the deadline) to synthesize it and make the decision.”

Katz said he understands it’s a hard decision for many people.

“I know that even though this could be exactly the right business decision, from a personal perspective, people have made their choice to live here in almost all cases,” he said. “And they don’t want to move.”

He said he wanted to make the decision as soon as he became chief exec rather than wait. At least one employee, Vice President of Human Resources Rick Smith, has told the company that he won’t be moving to the Denver area. Katz said he hopes he won’t lose many more employees in the move.

Staff Writer Edward Stoner can be reached at 949-0555, ext. 14623, or estoner@vaildaily.com.

Vail, Colorado


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