Recession brings backcourt bargains to Denver
The Denver Post
Denver, CO Colorado
DENVER, Colorado “-The Denver Nuggets might be one of the best games in town, but they’re turning out to be one of the cheapest.
The recession is forcing ticket sellers to take what they can from dollar-conscious fans.
Rachel Cassity and five friends paid roughly $10 each to see the Nuggets play at the Pepsi Center on Thursday.
“We got the cheapest tickets we could find,” she said. “We’re college students.”
Cassity paid $1.75 each for two tickets and $4.99 each for four from StubHub.com , where tickets to hot matchups sometimes sell for hundreds more than face value. Add on the fees and it was still a deal.
These days, the bargains Cassity found are not unusual, and the number of tickets on the secondary market for less than $5 is staggering. A quick search online shows Nuggets tickets can be had for as little as $1.
“It’s the bright side of this gloomy economy,” StubHub spokesman Sean Pate said. “Normally the secondary ticket market caters to premium level pricing, but . . . this recession has gotten worse and the ticket market has had to react.”
This season, though the team is doing better than last year, Nuggets tickets average $59, about $20 less than last season. Nationally, premium seats are selling for about 25 percent below face value, Pate said.
Getting face value has been a struggle, said Dan O’Shaughnessy. He holds season tickets for the Nuggets, the Denver Broncos and the Colorado Avalanche. When the friends and family who typically bought Nuggets and Avs tickets from him bailed out this year, he turned to StubHub.
“Last year I just had a handful of games to sell, and I could get close to face value, but right now, oh, man, it’s bad,” O’Shaughnessy said. “These are some of the best seats in the house, and you’ve got a winning team on top of that.”
His Nuggets seats ” center court, fourth row ” are $135 each. When they sell, he’s getting just $100 apiece. When they don’t, O’Shaughnessy donates them to Big Brothers Big Sisters.
“I’m not trying to make a profit; I’m just trying to get my money back,” he said. “In these times, it puts the squeeze on the individual guy like myself who has season tickets.”
Cassity and her friends would not have made the game without cheap tickets, she said.
“If there weren’t any seats or these low prices, there would be less of us going,” Cassity said.