Vail Daily’s view: Keeping workers close to home good for Vail business
Vail, CO, Colorado
Vail businesses are proof that helping your employees find a place to live in town, close to work, pays off ” for both the employees and the businesses.
In the case of The Willows Condominiums, operations manager Greg Smith lives in an apartment at the complex and is therefore steps away when a guest has a question or a problem. Smith says it’s the only way he can afford to stay in Vail.
Vail Mountain has long found it effective to house many of its employees in nearby Timber Ridge, which also saves workers the expense of a car or transit.
Vail Resorts also thinks having workers in town creates a local feel for its guests. The company plans to put lots of employee housing in at Ever Vail, the green village it wants to build west of Lionshead.
“We want to make it a year-round, vibrant village,” said Tom Miller, of the Vail Resorts Development Co.
And Vail’s police department houses its officers in town because the chief says it’s crucial having them nearby when the interstate closes and in case of other emergencies.
The more businesses that follow these examples, the better off the town is and the more credibility town leaders have when they say Vail is more than Disney World with snow.
Service-industry and retail workers are not robots who can turn on the customer service charm despite being barely able to make rent or having to ride a bus to Leadville or Gypsum at every crack of dawn.
Housed workers are happier workers who will stay in town, move up the ladder and perhaps eventually buy a home downvalley. Housed workers are the building blocks of our community, and that goes for the entire valley.