Why serve others? | VailDaily.com

Why serve others?

Through the years, as I have matured and worked to establish myself as a business owner, I have read numerous books and articles as well as participated in leadership groups and on committees that continue to challenge and inspire me to get involved in my community.

When others ask me what I deem important in the way I live my life, serving and passion go hand in hand. Things compelling me to get up in the morning when I would rather pull a blanket over my head, or accomplishments that put a smile on my face at the end of the day are invariably times I am involved in some form of serving.

An intricate part of what makes me tick is a desire to be a part of something that will benefit others. For me, passion is interlocked with serving.

What does serving mean?

For many years, I didn't understand what it meant to serve. I would question its value. What was in it for me? I told myself it was not my thing, not my passion. I was ignorant and that led to a selfish rather than selfless attitude. I was naive about what serving was.

Even as I started to serve in my community I remained unaware. I was doing my duty that was good enough. Slowly I realized serving is much more than picking up litter, promoting economic vitality and helping the homeless.

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Anybody can do things to show face. Gaining prestige is not what serving is about. I am not trying to trash good work; it is the backbone of serving, but to truly serve, you need to take out selfish motives.

Forget pats on the back. Being concerned about the welfare of others is the core of serving. When your end goal is to bring aid to another, you will have crossed that fine line and know the soul essence of service.

Don't get me wrong, seeing my business and life run smoothly feeds my ego fine, but stepping beyond the "I" syndrome attains levels of inner tranquility unlike anything else. I don't know if it is in our DNA or not, but serving is in the human design.

Service comes in all forms and venues

Men and women in military who put their lives on the line attain a level of valor few of us will ever know. Their bravery is beyond measure, and their brotherhood runs deep! Even if we are not all heroes, we can serve in an array of beneficial ways.

Volunteer at a food bank. Help a child as a big brother or sister. Join groups that save endangered or abused animals. Plant trees. Hammer nails with Habitat for Humanity. Become a mentor; I can testify that mentors have changed my life. Shovel your neighbor's sidewalk. Serve your local chamber, perhaps the Vail Chamber & Business Association.

Big or small, the list is endless. The unique thing about serving is age, gender, ethnicity and locations are on level playing fields. As needs arise, your sweat equity or varying skills and abilities will find use.

Examples abound. Abraham Lincoln reconciled a torn nation. Dale Carnegie's writings help thousands create better lives for themselves.

John F. Kennedy challenged, "Ask not what your country can do for you, ask what you can do for your country."

Why serve?

While donations are certainly needed, anybody can throw money out there, and not give it a second thought. Volunteering a few hours of time could be far more impacting.

Giving a homeless person a few bucks might feed them once if you're lucky. Taking time to find out why they are homeless, investigating and connecting them with agencies could feed them a lifetime.

Spending time as a volunteer in a soup kitchen or shelter could change your life. Find something you can do individually, or seek others who play active roles in community needs and join them. Find what needs doing, and do it. I challenge you to get involved!

If you are interested in finding out more about the Vail Chamber & Business Association, what we have to offer businesses, further details on membership or to receive the weekly newsletter, email us at info@vailchamber.org or call 970 754 0075.

Cabal Yarne is the owner of Arriesgado Clothing Co., with locations in Lionshead, Keystone and Denver. He is a member of the Vail Chamber & Business Association Board of Directors.